Drew Bedard

Drew Bedard

Vice President, Brand/Consumer Marketing

Drew is the Vice President of Brand and Consumer Marketing at Bristol Motor Speedway and Dragway.  Drew has been at the Speedway for 8 years and in that time has presided over the Brand Vision and Marketing strategy for The Last Great Colosseum including the largest football game ever attended with the Battle at Bristol in 2016.  Before coming to Bristol, Drew spent 6 years at HB&M Sports, a sports marketing agency in Charlotte, North Carolina where he worked with brands such as Sharpie, Kimberly-Clark and many others. Drew lives in Johnson City with his wife Jessica and their 3 children, Evan, Claire and Banks.

Sessions

November 8, 2018
How to Use Storytelling to Enhance Your Brand
Room 221
11:15  -  12:00